Bluebella X Nyané - round two
Welcome back, sunshine!
On the off chance you haven’t yet heard of Nyané Lebajoa (@nyane), she's a blogger and influencer (with a current 1.1 million followers on Instagram), a fashion queen and head of a hair empire. She’s also LOVELY and totally gorgeous to boot.
With her style, entrepreneurial spirit and general being she was a clear Bluebella ambassador and as such has created masses of amazing social imagery for us over the past seasons.
Last year, however, we decided to up the ante and collaborated with Nyané to design and produce the delectable Bluebella X Nyané range, featuring a Soft Cup Bra, High-waist Brief and Kimono in black lace and microfiber.
Naturally the range was a total HIT and bestseller and as a real treat for everyone involved - and just in time for summer - we have recoloured the range into all-new and stunning White.
Swoon.
It went without saying that it should be the woman herself that modelled the range round two.
So, our ever faithful (and gleeful) social media manager booked flights to Amsterdam, Nyané’s current abode, to capture some behind the scenes content, and catch up with Nyané and her boyfriend/photographer Philipp.
Philipp proving his photographic integrity behind the scenes
Test shots of Nyané
A little scoot around Amsterdam on a bike (when in Rome) later, the shoot kicked off in a canal-side studio.
Amsterdam looking naturally gorgeous
After nailing just about every single solo shot (seriously, it’s nigh on impossible to catch her at a bad angle), Nyané was joined on set by friend Amber Murray (@amberrrwang), a stylist and fellow model, to create some gorgeous double shots.
Nyané and Amber in Bluebella X Nyané Soft Bra and High-waist Brief, White
With similarly delightful results, and our work in the studio well and truly accomplished, we moved the party outside to capture some of those iconic Dutch sights and sounds.
Philipp risking life and limb on a Dutch bridge
Cue bridge shots, bike dodging and some very handsome sets of steps…
Nyané displaying underwear as outwear effortlessly in Bluebella X Nyané Soft Bra and High-waist Brief, White
We finished the day with an impromptu Polaroid party, and many toasts in the local bar, before an early flight back to London the next day for one of the team!
Nyané and Amber on Polaroid, post-shoot
Gorgeous, fashion-forward, and handily doubling as both underwear and outerwear, us and Nyané are both wildly proud of the Bluebella X Nyané range we created together. As such, it was a joy to continue the collaboration, and to work with the Nyané /Philipp dream team again, naturally.
Watch this space for more…
Scroll below for more STUNNING campaign images from the day.
See the full collection here.
Nyané and Amber in Bluebella X Nyané Soft Bra and High-waist Brief, White
